Friday, May 1, 2009

Spurred by customers, soft-drink makers pour in beet sugar


Promotional product will be available about 6 more weeks

Sugar, jilted a quarter of a century ago by food companies charmed by less-expensive high-fructose corn syrup, is making a comeback as wholesome and more natural.

Products including soda pop and pancake syrup are again using sugar to attract consumers suspicious of high-fructose corn syrup and artificial sweeteners.

The latest products to drop corn sweetener for granulated sugar are special editions of Pepsi and Mountain Dew that arrived on local grocery shelves in mid-April. The beverage rollout marked the first time since 1984 that regionally produced sugar has sweetened a major brand soft drink.

Read the Entire Article at billingsgazette.net

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